Introducing the Badass Academy

My brand new life-coaching program!

Last week I made two big announcements…

First—as you read this, I’m back on the road, heading south for the winter in my 1999 Roadtrek camper van with my two dogs! Stay tuned for updates on my travels, once I make it south of the polar vortex.

Second—as I embark on my new adventure, I’m inviting you to join me in a brand new life-coaching program to help you vision and achieve your most badass life.

It’s called (you guessed it) Badass Academy!

I promised I would share all the details as soon as we got through Thanksgiving and Black Friday here in the U.S.

If this sounds like something exciting to you, book a free Badass Breakthrough call with me.

If this is not for you, but you know someone who might be interested, please share it.

And if you’re just here for my writing, stick around and I’ll be sharing more soon once I land in the desert.

Here are all the details:

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Hey there, Badass!

You deserve to have an amazing life. You have so many talents and gifts, but you’ve been feeling stuck lately. Tired. Unmotivated. Doubting yourself.

You have big dreams - write that book! Take that trip! Climb those mountains! Launch that business! But you’re not sure where to start, and you keep telling yourself now’s not the right time.

Imagine how it would feel to wake up feeling energized and alive because you’re following your passions. You’re taking good care of yourself, feeling positive about life, nurturing your relationships, and doing the things that light you up. You’ve found the courage to step into your true calling, because you’ve learned tools to help you stop self-sabotaging.

Introducing…

BADASS ACADEMY

A 12-month group coaching program to get you living your most badass life!

In Badass Academy, you’ll have weekly support in setting and achieving goals across all areas of your life, including money, career, relationships, leisure, health, and personal growth.

At the start of the program, you’ll design your ideal life, then you’ll work towards it week by week with the support of a certified life coach. You’ll learn tools to get you out of negative thought loops and quell your imposter syndrome. You’ll connect with your inner Badass and finish the year feeling unstoppable!

Hi, I’m Liz Medford!

And I’m really good at getting in my own way. I’ve missed out on a lot of opportunities in my life because I was stuck in perfectionism, procrastination, and people-pleasing, or just too anxious and afraid to start.

That’s why I got certified as a life coach (CPCC, CPQC) - to learn how to manage the parts of myself that self-sabotage, and to help other people do the same.

I got extensive training in Positive Intelligence, Internal Family Systems, and the Enneagram so I could understand the reasons why we get stuck in negative thought patterns and learn tools to shift into the energy of our truest, most badass self.

These tools gave me the courage to launch my coaching business, travel 30,000 miles from the Arctic Circle to the Baja peninsula in my camper van, grow a blog with over 1,000 subscribers, and get listed among the Top 40 Rising travel writers on Substack.

In Badass Academy, I’ll help you identify the parts of yourself that are keeping you stuck. These are your protector parts. We’ll explore why they do what they do, and we’ll work to heal the wounds that keep them holding you back. We’ll make sure those hurt parts stop driving the bus, and we’ll put your inner Badass in the driver’s seat on your way to a new life.

I’ve been coaching for the better part of a decade, and I’ve helped dozens of clients overcome their inner critic so they could follow their dreams and pursue their passions.

What’s Included in Badass Academy

• 12 months of group coaching, with three 90-minute sessions per month ($5,000 value)

• 12 months access to Positive Intelligence Program curriculum and app ($1,500 value)

• 12 months access to the Badass Business Bootcamp course ($3,000 value)

• Group chat for cheerleading and accountability between calls ($1,000 value)

• Support from an amazing group of fellow Badasses! ($Priceless!)

This super-supportive year-long program is valued at over $10,000…

But for a limited time I am enrolling clients for just $3,600 or 12 monthly payments of $300!

Schedule Your Badass Breakthrough Call

Are you ready to take the next step?

For a limited time, I’m offering one-on-one Badass Breakthrough calls to folks who are interested in Badass Academy. On this FREE 60-minute call, you will get clear on your vision for your most badass life and identify what’s holding you back. We’ll come up with a game plan for your work in the program before you commit. You’ll come away from the call with clarity on your goals for the year and your path to achieving them. We’ll talk about how coaching can support you on your journey.

What my clients are saying…

“Coaching with Liz is like having the best life cheerleader you could ask for. I knew that I could bring anything - my thorniest decisions, biggest frustrations, darkest fears, and by the end of the sessions I’d know how those things were helping me grow, and what they were calling me to do next. I started coaching with Liz after experiencing a major burnout. I was feeling so hopeless about my future after years of battling away on my own but within the first session I found I knew exactly what I needed in order for life to feel beautiful again. Just over two years later and I am amazed how similar my life now looks to that original vision. Even just a few sessions with Liz has been enough to change my direction for the better, and in the end I’ve gone back for more and more!”
-Jo

“Before I started working with Liz, I was overwhelmed. Not following through on anything, just wading, not even that... barely floating. Through our coaching, I broke through the inaction. I am choosing more than I ever chose before. Liz is a great coach and it was perfect timing for me to have her on my side. She can read what’s there for the client and really help them get results. I’m lucky I had Liz as my coach!”
- Ale

“Before I worked with Liz, I was really struggling with my perfectionism. I never felt happy. Now I can proudly say that I am a recovering perfectionist and a much more confident entrepreneur. I was able to deal with the shitty side of my brain that told me I am not capable and I don’t have what it takes. I was able to find the fun, creative side of me that I had lost more than a decade ago. Now I can accept that I am a human and not hold myself to insanely high standards. That helped me take off the pressure and focus on myself. It was a truly amazing experience, and I needed this so much! If you could give yourself only one gift this year, hire Liz!”
- Sweta

“I decided to work with Liz because I wanted to figure out what was holding me back from diving into my work and putting it out into the world. I’ve tried a lot of different things to figure it out and I was skeptical that I would be able to actually find answers that would help me. Liz helped me a ton! Now, I can see where I was getting in my own way and keeping myself small and safe. I feel more sure of the direction I want to take. I now know that I can discover answers within myself. I feel motivated to move forward because I have learned how to break my goals into smaller chunks and do things in a perfectly imperfect way. Definitely, work with Liz! She has a very straightforward, no-nonsense approach to coaching. She made me feel seen and understood and showed true compassion. Her range of skills allows her to tailor the coaching to your unique needs. I felt safe and encouraged to explore my own limitations and to develop my inner resources. I highly recommend Liz as a coach for anyone who knows that they are getting in their own way and sincerely wants to move forward!”
- Annie

“Liz, you are amazing! I feel like I could launch my business tomorrow. You have helped me in a profound way. This is all brilliant and is crystallizing what’s been floating around in my head but that I still couldn’t make concrete. I’m thrilled and over the moon. You have no idea. You’ve got the jam. The gift. The royal jelly. You are a natural. And, I am so grateful. Thank you. Thank you. Thank you!!!”
- Juli

“I would never have launched my business without the Positive Intelligence program. Well, I guess ‘never say never,’ however I can guarantee that it would have taken me even longer than the 4 years I had already spent hesitating to get to the point of launching. In addition, I have been able to keep the sabotaging thoughts and behaviors that arose after the launch at bay! Having specific exercises and tools to refocus the mind on the important, positive stuff is invaluable. The program provides so many opportunities to learn and change your thought habits - if you are serious about change in your life, it makes it really easy via the app with its short daily (several times/day) exercises, the weekly videos, and the pod support. Also, Liz is always there to answer questions and support you further. I have done a lot of online courses and I promise that for the price you will pay in money, you are getting a lot of bang for your buck, including personal attention and an awesome support structure.”
-Vivian

“When I joined the Badass Business Bootcamp, I knew I had to answer the call to give back creatively yet I wasn’t really sure how or what that meant and how to bring that to the people I wanted to help. In the first few months of working with Liz, I went from having no idea of what I was doing to having a solid program to offer. And now I know who my audience is, what they need, and how I can help them. If you’re trying to bring your unique gift out into the world to others this is a way to find out EVERYthing you need to figure that out and how to bring it to your people. And if you already know what you’re doing, this is a way to hone your message and make sure it’s reaching the right audience. I know if I hadn’t taken the leap to sign up for this program I’d still be trying to figure out what I was doing, too afraid to do it, and not be doing anything to work towards it. Now I have a clear foundation, a template I can use for each step, and a way to move forward with a comprehensive plan.”
- Elaine

Frequently Asked Questions

When does the program start?

• Badass Academy will launch the first week of January 2026!

What time are the weekly calls?

• We will meet on Zoom on the first three Wednesdays of each month at 3pm Eastern / 12pm Pacific.

What happens if I miss a session?

• All sessions will be recorded and available to rewatch within 24 hours.

What’s the cancellation/refund policy?

• Badass Academy is a year-long commitment to yourself and your dreams. If you get off track for any reason, I will support you to get back on track. Your investment in the program is an important part of your accountability to yourself, and therefore, there are no cancellations or refunds.

How long will I have access to the materials?

• This is a 12-month program, so you will have access to all course materials for the duration of the 12 months.

Do I have to be an entrepreneur to enroll?

• Not at all! I include my comprehensive Badass Business Blueprint curriculum for folks who want to build their own business, as my gift to you, but you don’t have to explore entrepreneurship if it’s not right for you. Badass Academy is all about supporting YOUR unique dreams!

How do I enroll?

• Schedule your FREE Badass Breakthrough Call with Liz to learn more and enroll.

More praise for my programs…

What could be more badass than following your dreams?

Spots are limited… book your call today!